Senior Technical Analyst
Senior Technical Analyst
6D Global is looking for an energetic and experienced Senior Analyst to join its fun and expanding San Diego office. As part of the Analytics group, you will have the opportunity to work cross-functionally to support various business units, contribute to the solutions’ technical design, and add value with actionable business insights. THIS IS A TECHNICAL POSITION.
Demonstrated Ability in the Following:
-The ideal candidate will have a mix of technical background coupled with strong business acumen, that will enable them to draw meaningful business conclusions and insights from a wide variety of data sources and structures.
-Own the technical implementation of tag management solutions to ensure all functions of tagging, troubleshooting and maintenance are performed accurately.
-Work closely with team members to identify any gaps in data capture, and proactively recommend and implement data enhancements.
-Partner with team leads to implement and maintain best practices around data strategy and analytics.
The ideal candidates will possess:
Five (5) + years of experience implementing data solutions, preferably within an agency environment.
Extensive tag management experience, with Google GTM and Adobe DTM both being a must. Other platforms such as Tealium iQ and ObservePoint preferred but not required.
Digital analytics experience including taxonomy, visitor intent, segmentation, website structure, voice of customer, CRM, user behavior, and ROI optimization.
Data integration skills in ETL, enterprise data management solutions, report writing, SQL authoring, API protocols, and requirements gathering and documentation
Ability to identify and create success metrics on behalf of our client businesses.
Omnichannel analytics in identifying the user journey to optimize marketing campaigns across social/influence, search, and content media platforms.
Data visualization tools including Tableau, Datorama, and Data Studio.
Digital platforms including AdStage, DoubleClick, BigQuery, Invoca, Salesforce, Marketo, and Optimizely.
Excellent communication skills, and comfortable presenting insights to clients, in person and remotely. This is a client-facing role.
Excellent project management skills in communicating, leading, and negotiating simultaneous projects on a consistent basis.
Consultative approach in guiding clients towards achieving their growth goals.
Storytelling ability to draw conclusions in communicating “what does this mean / how will this impact my client business.”
Ability to “speak the language” of both technical and business audiences alike.
Adaptable, willing to learn, and eager to share knowledge with other team members.
Superior ability to multitask to meet tight deadlines and operate in a fast-paced working (but fun) environment.
Ability to allocate time to research and recommend emerging trends.
Team player who is able to flourish in both an office environment and able to communicate with other team members across different offices throughout the country
Bachelor’s degree in Computer Science or other technical discipline